Most popular fast food chain in The Philippines is...

outsource philippines

When you think of fast food, images of golden arches or a king in a crown might come to mind.

But in the Philippines, the number one fast food chain isn’t who you might expect –  It’s a brand that has outpaced even the biggest global giants, becoming not just a favourite but a symbol of Filipino pride.

So, who holds the crown?

 



Drum roll…





Nearly there…





outsourcing philippines

Jollibee — a homegrown brand that has captured the hearts of millions.

What started in 1978 as an ice cream parlor quickly transformed into a fast food empire that now dominates the local market.

With its bright red bee mascot and iconic menu, Jollibee has become more than just a place to eat; it’s a cultural phenomenon.

With its bright red bee mascot and iconic menu, Jollibee has become more than just a place to eat; it’s a cultural phenomenon.

What makes Jollibee so beloved?

It’s the irresistible Chickenjoy—crispy on the outside, tender on the inside—paired with a side of gravy that keeps customers coming back.

Then there’s the Jolly Spaghetti, a uniquely Filipino twist on pasta with its sweet-style sauce.

And let’s not forget the Yumburger, a burger that somehow feels both familiar and distinctly Filipino.

But Jollibee’s success isn’t just about the food. It’s about the brand’s deep connection with Filipino values of family and joy, often reflected in its heartwarming, memorable advertisements.

With over 1,700 branches across the country and an ever-expanding global footprint, Jollibee isn’t just surviving in the competitive fast food industry—it’s thriving. It’s a brand that has proven, time and time again, that it truly understands the Filipino palate and spirit. And as the reigning king of fast food in the Philippines, it’s clear that Jollibee’s reign is far from over.

Fancy trying Jollibee?

Now you can!

 

Jollibee is in the UK!

There are stores in London, Leicester, Liverpool, Leeds, Reading, Newcastle, Cardiff, Nottingham, Glasgow and Edinburgh. 

Want to see what Filipinos think of Jollibee?

Want to see what Filipinos think of Jollibee?

Ask some of our outsourced staff what they think – let’s set up a call and they’d love to talk to you about Jollibee!

We can save 50% of employing staff by hiring amazing employees in The Philippines – get in touch to meet your next virtual employee.

Get in touch

We'll organise a 15 min intro call to learn more about your needs and to tailor your quote.